Strategic Parody
Humor and parody are potent weapons in the right hands. There is no defense for them and they can be highly disruptive to prevailing narratives when wielded skillfully. Yet far too few corporations use these sophisticated media tools against their adversaries. We can help you leverage the power of parody. Why are corporations so vulnerable to ridicule? One reason is structural. A corporation speaks for multiple people and constituencies each with their own sense of propriety. The other is cultural. Corporations are meant to be sober, mature and adult. And they are quantitative...
Read MorePersuade Skeptics
Making your case before a group of colleagues, customers, or partners is a key function of the leader of any organization. An effective speech can motivate a team, inspire confidence and build the consensus necessary to move a group forward. An ineffective speech is a missed opportunity to do any of those things. When the stakes are high, your words must count.
Read More
Recent Comments