5 Worst Things Companies Do on Facebook Today
By Carrie Kerpen, Inc Magazine, June 5, 2013 http://www.inc.com/carrie-kerpen/social-media-worst-company-mistakes-on-facebook.html Have you ever seen the Condescending Corporate Brand Page? If not, check it out right now. Then come back to this Inc. post. Okay, welcome back! It’s hard to be a brand on Facebook. After all, Facebook is primarily a place for connecting with your close (and not-so-close) friends. While that’s happening, companies are furiously competing to get into your News Feed and get you to “engage” with them. And they’re not...
Read MoreAppropriate for the Moment
Margaret Thatcher’s granddaughter, Amanda Thatcher, delivered a reading at the former Prime Minister’s funeral that could have been stale and stilted but was instead emotional and remarkably poised for a 19-year old. They weren’t her words. She was reading from the Bible. But her calm delivery while standing before family, the Queen, dignitaries from around the world, and millions of television viewers made a deep impression. The words and her dignified delivery were entirely appropriate for the moment. She doesn’t rush her words. She is well-rehearsed to...
Read MoreOld site contents
The Invisible Hand connects harried businesspeople, web entrepreneurs and inarticulate geniuses with talented business writers and seasoned professional communicators who can turn ideas into words that rally supporters and persuade customers.We can help you develop a communications strategy, manage your messages and deliver them for maximum impact. We’ll also help you decide the best way to present your words — in a newsletter, magazine article, brochure, or a speech — because how a message is delivered determines how it is received. Editorial Advocacy Services •...
Read MoreThe Contango Conspiracy
We edited a classic James Bond movie to mock a dishonest journalist.
Read More
Recent Comments